Can DM Now message people who never DM’d me first?

No — and that is by design. Meta’s platform only allows business replies to people who engaged first: a DM, comment, story reply or live comment. DM Now cannot cold-DM strangers, which keeps your account clean.

What if the automation doesn’t know the answer?

A classic or flow automation only sends the steps you configured. Separately, a Pro account can use AI as the fallback for an otherwise unmatched inbound DM; human replies continue in Instagram.

Will automated replies feel robotic?

You write fixed replies yourself and may configure variants. AI replies use your configured business context and FAQs with a fixed concise response style. Review real Activity outcomes and keep sensitive or nuanced conversations human.

Is DM automation included on the Free plan?

Yes. Inbound DM triggers and flows are on Free within the 1,000-DM and 1,000-new-contact monthly limits. AI replies are a Pro feature.

DM automation

Your inbox, answered in seconds.

DM Now can process matching inbound DMs automatically with the fixed replies or flows you configure.

Keyword auto-replies

Map repeated questions to consistent configured answers.

Multi-step flows

Ask a question, wait for the reply, branch — a visual builder, no code.

AI fallback (Pro)

Unmatched inbound DMs can use the business context and FAQs you configure.

Automatic link delivery

A matching “link?” request can receive your configured URL.

Contacts captured

People reached by an automation become CRM contacts.

Human handoff

Activity logs expose delivery results; continue human conversations in Instagram.

What kinds of DMs can be automated?

Price questions, link requests, availability, shipping, “how do I join” and “where’s the guide” can map to configured keyword responses. Fixed-copy variants and visual flows follow the rules you set; AI output is generative. Human conversations continue in Instagram, because DM Now does not provide an inbox or per-contact takeover control.

How do flows differ from single replies?

A single auto-reply answers and stops. A visual flow can send a message, wait for a response, branch on supported conditions, collect an email and deliver a link. The simulator is a development-only diagnostic, so production users should activate narrowly and verify real delivery in Activity.

Frequently asked questions

Can DM Now message people who never DM’d me first?: No — and that is by design. Meta’s platform only allows business replies to people who engaged first: a DM, comment, story reply or live comment. DM Now cannot cold-DM strangers, which keeps your account clean.
What if the automation doesn’t know the answer?: A classic or flow automation only sends the steps you configured. Separately, a Pro account can use AI as the fallback for an otherwise unmatched inbound DM; human replies continue in Instagram.
Will automated replies feel robotic?: You write fixed replies yourself and may configure variants. AI replies use your configured business context and FAQs with a fixed concise response style. Review real Activity outcomes and keep sensitive or nuanced conversations human.
Is DM automation included on the Free plan?: Yes. Inbound DM triggers and flows are on Free within the 1,000-DM and 1,000-new-contact monthly limits. AI replies are a Pro feature.

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Free plan · No credit card · Setup time depends on your account and flow